The history of the company began in 1997 with the promotion of the technology of drip irrigation under the “Terra LTD” brand. At that time, only the most courageous and visionary farmers dared to implement it because drip irrigation required large amounts of investments back then. Terra LTD started to promote drip irrigation systems to make potential clients to get interested in the technology. The competently planned strategy yielded its tangible results already in 4 years: the company practically became a monopolist in the Ukrainian market despite the crisis that existed at that time both in the world and in Ukraine. Many companies that also offered irrigation technology appeared in the market at that time. However, Terra LTD already had a significant advantage over its competitors, and the opportunities for the company’s development were utilized to the fullest extent. Terra LTD has become the world’s largest dealer of T-Systems with a high sales volume by 2008. The company’s share of the Ukrainian market reached 50-60%; similar figures were reported for the Russian market. In meters, it was equal approximately 90 million. This length of the tape covers approximately 15 thousand hectares! Today the Ukrainian market is estimated to cover approximately 400 million meters.